Answering viewer SEO questions

We answer three viewer questions. Two about local SEO, and a third about changing your domain name and 301 redirects.

1. How do I get in the 3-pack Google map in neighboring cities?

2. My client is a lawyer in a mid-sized market. We’re having a hard time getting above a main competitor. According to a free SEO scanning tool, we have more links, higher Domain Authority, and more Trust Flow. The competitor site has more Facebook shares. Do Facebook shares make that much difference in local SEO?

3. My client recently changed their domain name. I changed the site content to reflect the brand change, and installed a 301 redirect plugin in their WordPress site. Google was still showing the old domain in search results. In Google Search Console, it said we have to submit a Change of Web Address. I tried, and it says the domain is “unreachable”. How do we solve this problem?

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